Today Media Inc., a Wilmington based multi-media company focused on delivering marketing solutions for its clients through print, special events, and digital platforms, has a career opportunity for a Digital Marketing Specialist (DMS). Our working environment is guaranteed to never be boring and is always filled with a lot of creative and goal-oriented teammates.The DMS supports our Delaware and Main Line sales teams and area businesses with designing, implementing and reporting on marketing programs using our full suite of digital platforms.

Our market leading capabilities include targeted display, geofencing, targeted email, OTT/CTV, social, SEM and streaming audio in addition to a brand-new web experience that we are excited to bring to market.

This is a high profile, client facing position that provides for exposure across our organization with room for advancement. (The last DMS was just promoted!)

Key responsibilities:

·      Accompany Account Executives on meetings to determine client’s marketing needs and advertising objectives

·      In consultation with the Advertising Director and Account Executives, develop digital marketing plans and proposals for Today Media clients

·      Act as a resource to internal and external customers on digital strategies

·      Monitor campaigns and recommend adjustments to maximize performance

·      Collect and organize ad materials to assist with ad design and approval process

·      Analyze and report campaign results

Qualifications:

·      Success working in the digital adverting space

·      Strong understanding of various digital channels, strategies and terminology

·      Excellent communication skills

·      Ability to multi-task and work with multiple salespeople and clients simultaneously

Tell us about yourself, your education, skill sets and work history and why you’d be the best candidate for this opportunity. Today Media Inc. is an Equal Opportunity Employer.